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    <title>+CW Associates</title>
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    <id>tag:www.cwa-ltd.com,2010-06-08://1</id>
    <updated>2011-03-12T09:14:39Z</updated>
    
    <generator uri="http://www.sixapart.com/movabletype/">Movable Type Pro 5.02</generator>

<entry>
    <title>Oh My Fish! - +CW Associates</title>
    <link rel="alternate" type="text/html" href="http://www.cwa-ltd.com/blog/oh-my-fish.html" />
    <id>tag:www.cwa-ltd.com,2011:/blog//2.266</id>

    <published>2011-03-12T08:47:05Z</published>
    <updated>2011-03-12T09:14:39Z</updated>

    <summary>Following up on the Oh My God! coffee shop which we loved so much in Yangzhou, I recently discovered Oh My Fish! I&apos;ve never had the pleasure of shouting out &quot;Oh My Fish!&quot; in English before, but I have heard...</summary>
    <author>
        <name>Corbett Wall</name>
        
    </author>
    
    
    <content type="html" xml:lang="en" xml:base="http://www.cwa-ltd.com/blog/">
        <![CDATA[<p>Following up on the <a href="http://www.cwa-ltd.com/blog/china-retail/oh-my-god.html">Oh My God! coffee shop</a> which we loved so much in Yangzhou, I recently discovered Oh My Fish!</p>

<p>I've never had the pleasure of shouting out "Oh My Fish!" in English before, but I have heard it uttered a few times. Once was when my Taiwanese friend Andy came home to discover his beloved salt water fish were all floating at the top of his new tank. Another time my wife was cooking something and went to answer the phone, and I heard a shriek and a shout colored with a few strong adjectives, as she burnt the mackerel beyond recognition. "Holy mackerel!" would have been the perfect line, but we were too busy dealing with the smoke to be that clever.   </p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2011/03/Oh%20My%20Fish%202%20-%20SZ-119.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2011/03/Oh%20My%20Fish%202%20-%20SZ-119.html','popup','width=800,height=597,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2011/03/Oh%20My%20Fish%202%20-%20SZ-thumb-300x223-119.jpg" width="300" height="223" alt="Oh My Fish 2 - SZ.jpg" class="mt-image-none" style="" /></a></p>

<p>If you are squinting and wondering where the Oh My Fish! is, it's here...</p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2011/03/Oh%20My%20Fish%20zoom%20-%20SZ-122.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2011/03/Oh%20My%20Fish%20zoom%20-%20SZ-122.html','popup','width=332,height=264,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2011/03/Oh%20My%20Fish%20zoom%20-%20SZ-thumb-300x238-122.jpg" width="300" height="238" alt="Oh My Fish zoom - SZ.JPG" class="mt-image-none" style="" /></a></p>

<p>This was in Shenzhen, and unfortunately I didn't have time to eat there. Next time.  </p>]]>
        
    </content>
</entry>

<entry>
    <title>Forever Whatever - +CW Associates</title>
    <link rel="alternate" type="text/html" href="http://www.cwa-ltd.com/blog/china-retail/forever-whatever.html" />
    <id>tag:www.cwa-ltd.com,2011:/blog//2.265</id>

    <published>2011-01-26T12:24:11Z</published>
    <updated>2011-01-26T12:30:31Z</updated>

    <summary>I noticed these Forever 21-ish brands recently popping up in 3rd tier cities......</summary>
    <author>
        <name>Corbett Wall</name>
        
    </author>
    
        <category term="China Retail" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en" xml:base="http://www.cwa-ltd.com/blog/">
        <![CDATA[<p>I noticed these Forever 21-ish brands recently popping up in 3rd tier cities...</p>

<p><br /><a href="http://www.cwa-ltd.com/blog/assets_c/2011/01/forever%2025%20brand-107.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2011/01/forever%2025%20brand-107.html','popup','width=800,height=1071,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2011/01/forever%2025%20brand-thumb-300x401-107.jpg" width="300" height="401" alt="forever 25 brand.jpg" class="mt-image-none" style="" /></a></p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2011/01/forever%20new%20brand-110.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2011/01/forever%20new%20brand-110.html','popup','width=800,height=597,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2011/01/forever%20new%20brand-thumb-300x223-110.jpg" width="300" height="223" alt="forever new brand.jpg" class="mt-image-none" style="" /></a></p>]]>
        
    </content>
</entry>

<entry>
    <title>Baby Bear 宝宝熊 - +CW Associates</title>
    <link rel="alternate" type="text/html" href="http://www.cwa-ltd.com/blog/china-retail/baby-bear.html" />
    <id>tag:www.cwa-ltd.com,2011:/blog//2.264</id>

    <published>2011-01-16T01:37:29Z</published>
    <updated>2011-01-16T02:21:39Z</updated>

    <summary>Here&apos;s another example of an up and coming 3rd tier city franchise that I hope will come to the big city. So far we&apos;ve only seen it in Yangzhou. Baby Bear (宝宝熊). Baobaoxiong offers a nice environment resembling a KFC,...</summary>
    <author>
        <name>Corbett Wall</name>
        
    </author>
    
        <category term="China Retail" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en" xml:base="http://www.cwa-ltd.com/blog/">
        <![CDATA[<p>Here's another example of an up and coming 3rd tier city franchise that I hope will come to the big city. So far we've only seen it in Yangzhou.</p>

<p>Baby Bear (宝宝熊). <em>Baobaoxiong</em> offers a nice environment resembling a KFC, a good Chinese food menu, and QSR efficiency. I also astonished the counter girl by winning three receipt lottery numbers in a row!</p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2011/01/baobaoxiong%201-101.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2011/01/baobaoxiong%201-101.html','popup','width=800,height=598,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2011/01/baobaoxiong%201-thumb-300x224-101.jpg" width="300" height="224" alt="baobaoxiong 1.JPG" class="mt-image-none" style="" /></a></p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2011/01/baobaoxiong%202-104.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2011/01/baobaoxiong%202-104.html','popup','width=800,height=598,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2011/01/baobaoxiong%202-thumb-300x224-104.jpg" width="300" height="224" alt="baobaoxiong 2.JPG" class="mt-image-none" style="" /></a><br />
</p>]]>
        
    </content>
</entry>

<entry>
    <title>Numeral Telecontrol Lifting Clothes-horse - +CW Associates</title>
    <link rel="alternate" type="text/html" href="http://www.cwa-ltd.com/blog/china-retail/numeral-telecontrol-lifting-clothes-horse.html" />
    <id>tag:www.cwa-ltd.com,2011:/blog//2.263</id>

    <published>2011-01-06T01:57:46Z</published>
    <updated>2011-01-06T02:28:19Z</updated>

    <summary>I looked at this for a long time before I could figure out what it was. People before me tore open the box to see what a clothes-horse looked like. All we have to go on is the celebrity sponsor...</summary>
    <author>
        <name>Corbett Wall</name>
        
    </author>
    
        <category term="China Retail" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en" xml:base="http://www.cwa-ltd.com/blog/">
        <![CDATA[<p>I looked at this for a long time before I could figure out what it was. People before me tore open the box to see what a clothes-horse looked like. All we have to go on is the celebrity sponsor - and the Chinese of course which says "digital remote control <em>liang yi ji</em>", which means clothes drying machine. It's obviously not a clothes drying machine like the kind you open the door and stuff your clothes into. So my guess is that it's a rack of some kind. And if it's a rack, with digital remote control (in big letters), it's probably the kind you hang outside your window so you don't have to use a stick. Otherwise why would you need a digital remote control to control the rack on the ground? But what about the horse? Is the pretty girl the clothes-horse? Is there an inside joke here? Am I missing something? Sure a lot of questions to ask to figure out what the heck this thing is. A case study in how not to promote your product.</p>

<p><span class="mt-enclosure mt-enclosure-image" style="display: inline;"><a href="http://www.3q2u.com/uploads/clotheshorse1.php" onclick="window.open('http://www.3q2u.com/uploads/clotheshorse1.php','popup','width=600,height=448,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.3q2u.com/uploads/clotheshorse1-thumb-300x224.jpg" width="300" height="224" alt="clotheshorse1.jpg" class="mt-image-none" style="" /></a></span></p>]]>
        
    </content>
</entry>

<entry>
    <title>Oh My God! - +CW Associates</title>
    <link rel="alternate" type="text/html" href="http://www.cwa-ltd.com/blog/china-retail/oh-my-god.html" />
    <id>tag:www.cwa-ltd.com,2011:/blog//2.261</id>

    <published>2011-01-03T03:30:27Z</published>
    <updated>2011-01-03T11:48:49Z</updated>

    <summary>Having spent a week recently in Yangzhou, I had a chance to wander about and get a feel for the city while our staff were doing their thing. One of my favorite finds was this coffee chain called Oh My...</summary>
    <author>
        <name>Corbett Wall</name>
        
    </author>
    
        <category term="China Retail" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en" xml:base="http://www.cwa-ltd.com/blog/">
        <![CDATA[<p>Having spent a week recently in Yangzhou, I had a chance to wander about and get a feel for the city while our staff were doing their thing. One of my favorite finds was this coffee chain called Oh My God! The name is funny enough, but what makes it even better is when you look at the Chinese which says 我买咖 (wo mai ka) or "I buy coffee." interestingly enough Oh My God! is apparently a Yangzhou brand as none of us had seen it in other cities - even in nearby Nanjing. Yangzhou is what most would consider a 3rd tier city, and it's great to see a creative successful concept starting here.</p>

<p>We liked Oh My God! enough that it beat out the only Starbucks in town as our temporary office of choice.</p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2011/01/IMG_0090-92.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2011/01/IMG_0090-92.html','popup','width=800,height=1071,scrollbars=yes,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2011/01/IMG_0090-thumb-300x401-92.jpg" width="300" height="401" alt="我买咖exterior" class="mt-image-none" style="" /></a></p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2011/01/IMG_0091-83.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2011/01/IMG_0091-83.html','popup','width=800,height=1071,scrollbars=yes,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2011/01/IMG_0091-thumb-300x401-83.jpg" width="300" height="401" alt="我买咖 coffee" class="mt-image-none" style="" /></a> </p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2011/01/IMG_0092-89.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2011/01/IMG_0092-89.html','popup','width=800,height=597,scrollbars=yes,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2011/01/IMG_0092-thumb-300x223-89.jpg" width="300" height="223" alt="我买咖 interior" class="mt-image-none" style="" /></a></p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2011/01/IMG_0096-86.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2011/01/IMG_0096-86.html','popup','width=800,height=597,scrollbars=yes,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2011/01/IMG_0096-thumb-300x223-86.jpg" width="300" height="223" alt="" class="mt-image-none" style="" /></a></p>]]>
        
    </content>
</entry>

<entry>
    <title>Everything must go sale - +CW Associates</title>
    <link rel="alternate" type="text/html" href="http://www.cwa-ltd.com/blog/china-retail/everything-must-go-sale.html" />
    <id>tag:www.cwa-ltd.com,2010:/blog//2.260</id>

    <published>2010-12-10T14:49:44Z</published>
    <updated>2010-12-10T14:58:41Z</updated>

    <summary>You have to admire the stamina of these retailers. I took this shot in Nanjing. The whole neighborhood is being razed, and these were the only remaining tenants on the entire block. Zoom in and the sign says &quot;Last 2...</summary>
    <author>
        <name>Corbett Wall</name>
        
    </author>
    
        <category term="China Retail" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en" xml:base="http://www.cwa-ltd.com/blog/">
        <![CDATA[<p>You have to admire the stamina of these retailers. I took this shot in Nanjing. The whole neighborhood is being razed, and these were the only remaining tenants on the entire block.  </p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2010/12/mustgo-77.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2010/12/mustgo-77.html','popup','width=800,height=600,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2010/12/mustgo-thumb-300x225-77.jpg" width="300" height="225" alt="mustgo.JPG" class="mt-image-none" style="" /></a></p>

<p><a href="http://www.cwa-ltd.com/blog/uploads/mustgo2.jpg">Zoom in</a> and the sign says "Last 2 days". This is really an everything must go sale.<br />
</p>]]>
        
    </content>
</entry>

<entry>
    <title>The Nike Adidas store in Yangzhou - +CW Associates</title>
    <link rel="alternate" type="text/html" href="http://www.cwa-ltd.com/blog/china-retail/the-nike-adidas-store-in-yangzhou.html" />
    <id>tag:www.cwa-ltd.com,2010:/blog//2.259</id>

    <published>2010-12-04T09:04:44Z</published>
    <updated>2010-12-04T09:11:26Z</updated>

    <summary>Having worked with these companies, and knowing their real estate placement rules, it&apos;s funny to see this happen. This was at a large intersection in a nice little town called Yangzhou. Is this a sudden truce between two fierce competitors...</summary>
    <author>
        <name>Corbett Wall</name>
        
    </author>
    
        <category term="China Retail" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en" xml:base="http://www.cwa-ltd.com/blog/">
        <![CDATA[<p>Having worked with these companies, and knowing their real estate placement rules, it's funny to see this happen.</p>

<p>This was at a large intersection in a nice little town called Yangzhou. Is this a sudden truce between two fierce competitors or does the distributor have both licenses for the city? Or are the both knockoffs? </p>

<p>These are some of the things you have to be on top of here. Imagine what HQ would think if this happened on your watch.</p>

<p><br /><a href="http://www.cwa-ltd.com/blog/assets_c/2010/12/yangzhou%20101202-74.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2010/12/yangzhou%20101202-74.html','popup','width=800,height=600,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2010/12/yangzhou%20101202-thumb-300x225-74.jpg" width="300" height="225" alt="yangzhou 101202.JPG" class="mt-image-none" style="" /></a></p>]]>
        
    </content>
</entry>

<entry>
    <title>Changsha and some fun brands - +CW Associates</title>
    <link rel="alternate" type="text/html" href="http://www.cwa-ltd.com/blog/china-retail/changsha-and-some-fun-brands.html" />
    <id>tag:www.cwa-ltd.com,2010:/blog//2.258</id>

    <published>2010-11-07T09:15:07Z</published>
    <updated>2010-11-07T10:31:45Z</updated>

    <summary>I&apos;m always intrigued by new brands. On this recent trip to Changsha I ran across a couple of interesting ones. Here&apos;s a piano brand - the world famous Sterinborgh. It&apos;s not a Steinway, nor a Steinberg, it&apos;s a Sterinborgh! I...</summary>
    <author>
        <name>Corbett Wall</name>
        
    </author>
    
        <category term="China Retail" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en" xml:base="http://www.cwa-ltd.com/blog/">
        <![CDATA[<p>I'm always intrigued by new brands. On this recent trip to Changsha I ran across a couple of interesting ones. </p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2010/11/11062010190-65.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2010/11/11062010190-65.html','popup','width=2048,height=1536,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2010/11/11062010190-thumb-300x225-65.jpg" width="300" height="225" alt="Sterinborgh.jpg" class="mt-image-none" style="" /></a></p>

<p>Here's a piano brand - the world famous Sterinborgh. It's not a Steinway, nor a Steinberg, it's a Sterinborgh! I took a look at the <a href="http://www.sterinborgh.de">Sterinborgh & Sons website</a> out of curiosity, and there actually is a .de site, but what ruins it is the "Germany Sterinborgh Pianos" logo, and the "YourCompany.Com ◎ 2005" in the header. But you have to hand it to them for at least setting up a site in German. Too bad the site is owned by the Xiamen Zhuoyue Trading Co.,Ltd. and was set up in 2009.</p>

<p>Here's a fun KFC style place called <a href="http://www.csc100.com/">CSC</a>. In Chinese it's 乡村基 (xiangcunji), or country chicken. I love the blue and green hair on the smiling cartoon faces.</p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2010/11/CSC-68.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2010/11/CSC-68.html','popup','width=2048,height=1536,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2010/11/CSC-thumb-300x225-68.jpg" width="300" height="225" alt="CSC.jpg" class="mt-image-none" style="" /></a></p>

<p>And finally, not to be out done, there's my favorite, Pussie Gatto. I don't think the brand owners watched Loony Tunes as a kid, but I did, and as any cartoon fed kid from the 70's will know, Pussy Gato was what Sylvester J. Pussycat Sr, aka <a href="http://www.sylvester-cat.com/?about">Sylvester the Cat</a>, was called by his arch-nemesis <a href="http://www.cartoonspot.net/looney-tunes/speedy-gonzales.php">Speedy Gonzales</a> - the fastest mouse in Mexico, who ran around yelling "Arriba! Arriba!" and frustrating Sylvester to no end. </p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2010/11/Pussie%20gato-71.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2010/11/Pussie%20gato-71.html','popup','width=2048,height=1536,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2010/11/Pussie%20gato-thumb-300x225-71.jpg" width="300" height="225" alt="Pussie gato.jpg" class="mt-image-none" style="" /></a><br />
 <br />
And to think all this can be found while poking around in Mao's hometown.</p>

<p><br />
 </p>]]>
        
    </content>
</entry>

<entry>
    <title>Can you follow the money? - +CW Associates</title>
    <link rel="alternate" type="text/html" href="http://www.cwa-ltd.com/blog/china-retail/can-you-follow-the-money.html" />
    <id>tag:www.cwa-ltd.com,2010:/blog//2.257</id>

    <published>2010-10-31T15:27:33Z</published>
    <updated>2010-10-30T10:30:15Z</updated>

    <summary>Here&apos;s something to ponder... Imagine you were partnering - not just an investor - in a Chinese business like Soufun, which recently had a very successful IPO of about $125 million recently. For Q1 and Q2 of this year, the...</summary>
    <author>
        <name>Corbett Wall</name>
        
    </author>
    
        <category term="China Retail" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en" xml:base="http://www.cwa-ltd.com/blog/">
        <![CDATA[<p>Here's something to ponder...</p>

<p>Imagine you were partnering - not just an investor - in a Chinese business like Soufun, which recently had a very successful IPO of about $125 million recently. For Q1 and Q2 of this year, the company made $5.3 million net on $68.2 million gross.</p>

<p>Take a look at their share structure and tell me if you can follow where a dollar comes in and where it goes out. I certainly can't. </p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2010/10/sfun_structure-62.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2010/10/sfun_structure-62.html','popup','width=689,height=463,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2010/10/sfun_structure-thumb-300x201-62.png" width="300" height="201" alt="sfun_structure.png" class="mt-image-none" style="" /></a></p>

<p>The reason I bring this up is here's an example of a company that has been scrubbed and prepped in order to go public on Nasdaq. In other words, they are about as transparent as you can get for a Chinese company. Even after all this, it's hard to follow the money. </p>

<p>Now think about partnering with a company that hasn't been scrubbed clean, and you have some idea of why so many ventures here fail. <br />
  </p>]]>
        
    </content>
</entry>

<entry>
    <title>Personalities of a good leadership team - +CW Associates</title>
    <link rel="alternate" type="text/html" href="http://www.cwa-ltd.com/blog/china-retail/personalities-of-a-good-leadership-team.html" />
    <id>tag:www.cwa-ltd.com,2010:/blog//2.256</id>

    <published>2010-10-11T05:59:41Z</published>
    <updated>2010-10-11T13:06:52Z</updated>

    <summary>Reading a recent NYT interview of Paul Maritz, president and C.E.O. of the software firm VMware, I was left thinking how many teams actually have all these attributes. It&apos;s very difficult for a company in such a fast moving market...</summary>
    <author>
        <name>Corbett Wall</name>
        
    </author>
    
        <category term="China Retail" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en" xml:base="http://www.cwa-ltd.com/blog/">
        <![CDATA[<p>Reading a <a href="http://www.nytimes.com/2010/10/03/business/03corner.html?ref=business">recent NYT interview of Paul Maritz</a>, president and C.E.O. of the software firm VMware, I was left thinking how many teams actually have all these attributes. It's very difficult for a company in such a fast moving market like China to fill out the team correctly, putting even more stress on the bottom line.</p>

<p>Very interesting insights, and something worth thinking about when looking at staff and yourself.</p>

<p>"At the risk of oversimplifying, I think that in any great leadership team, you find at least four personalities, and you never find all four of those personalities in a single person.</p>

<p>You need to have somebody who is a strategist or visionary, who sets the goals for where the organization needs to go.</p>

<p>You need to have somebody who is the classic manager -- somebody who takes care of the organization, in terms of making sure that everybody knows what they need to do and making sure that tasks are broken up into manageable actions and how they're going to be measured.</p>

<p>You need a champion for the customer, because you are trying to translate your product into something that customers are going to pay for. So it's important to have somebody who empathizes and understands how customers will see it. I've seen many endeavors fail because people weren't able to connect the strategy to the way the customers would see the issue.</p>

<p>Then, lastly, you need the enforcer. You need somebody who says: "We've stared at this issue long enough. We're not going to stare at it anymore. We're going to do something about it. We're going to make a decision. We're going to deal with whatever conflict we have."</p>

<p>You very rarely find more than two of those personalities in one person. I've never seen it. And really great teams are where you have a group of people who provide those functions and who respect each other and, equally importantly, both know who they are and who they are not. Often, I've seen people get into trouble when they think they're the strategist and they're not, or they think they're the decision maker and they're not." </p>]]>
        
    </content>
</entry>

<entry>
    <title>Pork vs Beef - +CW Associates</title>
    <link rel="alternate" type="text/html" href="http://www.cwa-ltd.com/blog/china-retail/pork-vs-beef.html" />
    <id>tag:www.cwa-ltd.com,2010:/blog//2.255</id>

    <published>2010-10-02T05:04:21Z</published>
    <updated>2010-10-02T05:06:23Z</updated>

    <summary>You will often hear that Chinese prefer to eat pork over beef. Yes, this is true, but how do we really know? Here&apos;s a couple of pictures to drive the point home. Pivot left 20 degrees... Pivot right 20 degrees......</summary>
    <author>
        <name>Corbett Wall</name>
        
    </author>
    
        <category term="China Retail" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en" xml:base="http://www.cwa-ltd.com/blog/">
        <![CDATA[<p>You will often hear that Chinese prefer to eat pork over beef. Yes, this is true, but how do we really know? Here's a couple of pictures to drive the point home.</p>

<p>Pivot left 20 degrees... <br />
<a href="http://www.cwa-ltd.com/blog/assets_c/2010/10/Pork09302010109-56.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2010/10/Pork09302010109-56.html','popup','width=800,height=600,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2010/10/Pork09302010109-thumb-300x225-56.jpg" width="300" height="225" alt="Pork09302010109.jpg" class="mt-image-none" style="" /></a></p>

<p>Pivot right 20 degrees...<br />
<a href="http://www.cwa-ltd.com/blog/assets_c/2010/10/Beef09302010110-59.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2010/10/Beef09302010110-59.html','popup','width=800,height=600,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2010/10/Beef09302010110-thumb-300x225-59.jpg" width="300" height="225" alt="Beef09302010110.jpg" class="mt-image-none" style="" /></a></p>]]>
        
    </content>
</entry>

<entry>
    <title>Dueling pointy headed cartoon blobs - +CW Associates</title>
    <link rel="alternate" type="text/html" href="http://www.cwa-ltd.com/blog/china-retail/dueling-pointy-headed-cartoon-blobs.html" />
    <id>tag:www.cwa-ltd.com,2010:/blog//2.254</id>

    <published>2010-09-30T08:13:25Z</published>
    <updated>2010-09-30T09:05:08Z</updated>

    <summary>Passing through People&apos;s Square in Shanghai the other day, I couldn&apos;t help but notice the neck in neck competition between the two drink shops featuring pointy headed cartoon blobs. A lot of mixed messages going on. On the left you...</summary>
    <author>
        <name>Corbett Wall</name>
        
    </author>
    
        <category term="China Retail" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en" xml:base="http://www.cwa-ltd.com/blog/">
        <![CDATA[<p>Passing through People's Square in Shanghai the other day, I couldn't help but notice the neck in neck competition between the two drink shops featuring pointy headed cartoon blobs. A lot of mixed messages going on.</p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2010/09/09262010107-53.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2010/09/09262010107-53.html','popup','width=800,height=600,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2010/09/09262010107-thumb-300x225-53.jpg" width="300" height="225" alt="09262010107.jpg" class="mt-image-none" style="" /></a></p>

<p>On the left you have Luya Yogurt Shop. The Luya logo is in English but what does it mean? In Chinese the name says "Yogurt Shop", so it's a 50/50 English/Chinese branding mix. For a Chinese reader it's pretty obvious the place can't just be called "Yogurt Shop," so it must be called Luya - but that's unclear and you're kind of stuck looking at the cartoon for identity.</p>

<p>On the right you have Coco in English, and in English it says "Fresh Drinks," but the Chinese name says "Du Ke Tea Drinks".  But which one is it? Du Ke or Coco? Hard to say. If it's hard to say, then it's unclear, so once again you are probably looking at the cartoon for identity. </p>

<p>But what does the pointy headed cartoon blob have to do with either?</p>

<p>I'm having issues here trying to figure out which one is better than the other in terms of brand placement. Luya seems easier to grasp since there's no conflicting Chinese name, but Coco is definitely bigger and clearer, but still you have the whole Du Ke Chinese conflicting name thing going on.<br />
 <br />
As you can tell, branding a retail chain well in dual languages can get confusing.<br />
 <br />
Final decision? See which one is still there in three months.</p>]]>
        
    </content>
</entry>

<entry>
    <title>The mantra - +CW Associates</title>
    <link rel="alternate" type="text/html" href="http://www.cwa-ltd.com/blog/china-retail/the-mantra.html" />
    <id>tag:www.cwa-ltd.com,2010:/blog//2.253</id>

    <published>2010-09-23T00:22:35Z</published>
    <updated>2010-09-24T13:08:26Z</updated>

    <summary>I was sitting in one of my favorite cafes the other day between meetings when a group of business-like foreigners sat down at a nearby table and were being, well, for lack of a better term - loud foreigners. They...</summary>
    <author>
        <name>Corbett Wall</name>
        
    </author>
    
        <category term="China Retail" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en" xml:base="http://www.cwa-ltd.com/blog/">
        <![CDATA[<p>I was sitting in one of my favorite cafes the other day between meetings when a group of business-like foreigners sat down at a nearby table and were being, well, for lack of a better term - loud foreigners. They were bouncing between business-like topics like imports, economy, domestic consumption, corruption, relationships, government, RMB, etc, and then I overheard three complaints which rang out like a mantra for foreigners doing business here. </p>

<p>"They lie"<br />
"They cheat"<br />
"Everyone's on the take"<br />
  <br />
I hear this mantra a lot. There's a lot of reality to those complaints, and not just between foreigners and Chinese, but I hear this from Chinese business people all the time as well. But as we are taught in the great books and also in expensive Hollywood movies where they blow stuff up, we need to constantly remember - reality is just perception.</p>

<p>With this in mind, here's what I tell people when they chant this mantra. </p>

<p><strong>Lie</strong><br />
Our common definition is...<br />
To speak untruthfully with intent to mislead or deceive; <br />
to convey a false impression or practice deception</p>

<p>So...<br />
Don't get stuck on the "wrongness" of it. Get used to hearing things that are not true and not getting upset by them.</p>

<p>Working definition:  <br />
Words spoken as a way to get from point A to point B, usually involving money or something valuable as a final destination. </p>

<p><strong>Cheat</strong><br />
Our common definition is...<br />
To act dishonestly; practice fraud.  To violate the rules.</p>

<p>So...<br />
Being cheated is a result of assuming something will happen the way you think it "should" happen. Don't assume, and chances are you won't feel cheated.</p>

<p>Working definition:  <br />
An unpleasant surprise like turning on the hot shower and getting cold water. It's still your fault because you didn't check the water heater before you got in.   </p>

<p><strong>On the take<br />
</strong>Our common definition is...<br />
Taking or seeking to take bribes or illegal income</p>

<p>So...<br />
Yes, get used to it. It happens. A lot. Have strong internal policies and hire honest people. </p>

<p>Working definition:  <br />
Watch everything, and always make sure to leave enough money on the gas card that's left in the Gucci man bag that's forgotten at the customs official's office.  <br />
</p>]]>
        
    </content>
</entry>

<entry>
    <title>Go Local - +CW Associates</title>
    <link rel="alternate" type="text/html" href="http://www.cwa-ltd.com/blog/china-retail/localize-localize-localize.html" />
    <id>tag:www.cwa-ltd.com,2010:/blog//2.252</id>

    <published>2010-09-15T01:07:02Z</published>
    <updated>2010-09-15T01:12:41Z</updated>

    <summary>One thing all successful retailers here figure out pretty quickly is that they need to localize. This often makes for interesting product selection....</summary>
    <author>
        <name>Corbett Wall</name>
        
    </author>
    
        <category term="China Retail" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en" xml:base="http://www.cwa-ltd.com/blog/">
        <![CDATA[<p>One thing all successful retailers here figure out pretty quickly is that they need to localize. This often makes for interesting product selection.</p>

<p><a href="http://www.cwa-ltd.com/blog/assets_c/2010/09/sharkmeat-50.html" onclick="window.open('http://www.cwa-ltd.com/blog/assets_c/2010/09/sharkmeat-50.html','popup','width=640,height=443,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.cwa-ltd.com/blog/assets_c/2010/09/sharkmeat-thumb-300x207-50.jpg" width="300" height="207" alt="sharkmeat.jpg" class="mt-image-none" style="" /></a></p>]]>
        
    </content>
</entry>

<entry>
    <title>No dogs or farmers allowed - +CW Associates</title>
    <link rel="alternate" type="text/html" href="http://www.cwa-ltd.com/blog/china-retail/no-dogs-or-farmers-allowed.html" />
    <id>tag:www.cwa-ltd.com,2010:/blog//2.251</id>

    <published>2010-07-30T02:33:32Z</published>
    <updated>2010-07-30T02:34:38Z</updated>

    <summary>Your type are not welcome at the Charter Mall in Changchun - unless maybe if you are a Tibetan Mastiff, or the owner of one of the fastest growing car companies in the world. Source: 我的世界...</summary>
    <author>
        <name>Corbett Wall</name>
        
    </author>
    
        <category term="China Retail" scheme="http://www.sixapart.com/ns/types#category" />
    
    
    <content type="html" xml:lang="en" xml:base="http://www.cwa-ltd.com/blog/">
        <![CDATA[<p><br />Your type are not welcome at the <a href="http://cc.zhuozhan.com/">Charter Mall in Changchun</a> - unless maybe if you are a <a href="http://www.660news.com/news/world/article/38410--wealthy-chinese-turning-to-tibetan-mastiffs-as-an-investment-and-status-symbol">Tibetan Mastiff</a>, or the <a href="http://www.cpedia.com/wiki?q=Li+Shufu++Geely+Automobile+Holdings+Ltd&guess_ambig=Li+Shufu+Geely+Holding+Geely+Geely+Automobile+Zhejiang+Geely+Automobile+Holdings+">owner of one of the fastest growing car companies in the world.</a></p>

<p><span class="mt-enclosure mt-enclosure-image" style="display: inline;"><a href="http://www.3q2u.com/uploads/poodle%20farmer.php" onclick="window.open('http://www.3q2u.com/uploads/poodle%20farmer.php','popup','width=400,height=239,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.3q2u.com/uploads/poodle farmer-thumb-300x179.jpg" width="300" height="179" alt="poodle farmer.jpg" class="mt-image-none" style="" /></a></span></p>

<p><span class="mt-enclosure mt-enclosure-image" style="display: inline;"><a href="http://www.3q2u.com/uploads/changchun%20mall2.php" onclick="window.open('http://www.3q2u.com/uploads/changchun%20mall2.php','popup','width=400,height=260,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img src="http://www.3q2u.com/uploads/changchun mall2-thumb-300x195.jpg" width="300" height="195" alt="changchun mall2.jpg" class="mt-image-none" style="" /></a></span></p>

<p>Source: <a href="http://bbkk1982.blog.sohu.com/119172628.html">我的世界</a></p>]]>
        
    </content>
</entry>

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