Background
+CW Associates was founded by retail and property specialist, Corbett Wall, to support brands and companies entering China with property, operational, and retail development strategies.
Corbett Wall (高培桦) has over 20 years of China business experience, and works closely with major brands, retailers, and property developers to expand their market presence in China. As China Director of Pacific-Geopro, a leading provider of market analytics for Fortune 500s in China, Mr. Wall worked directly with companies such as Nike, Tesco, Wal-Mart, NBA, Unilever and others to analyze market trends, create distribution efficiencies, define locational advantages, and expand their China market presence.
As China Director of Jade Dragon Development, a fund specializing in large format retail properties, Mr. Wall developed an innovative new sourcing and valuation technique using socio/retail/economic/financial data sets that analyze retail drivers utilizing satellite imagery, consumer metrics, and data mining.
Previously, as CEO of Bzbeat Interactive Media, Mr. Wall was at the forefront of new media distribution via mobile phones. Mr. Wall has started several successful companies, is the inventor of 28 patents for mobile media worldwide, and is well respected in the Mandarin entertainment industry. During his twenties, Mr. Wall was a major recording artist throughout the region. His credits include 10 solo albums, a dozen compilations, over 40 major Mandarin pop and classical productions, and two published books. In 1996 his production for BMG/Elite garnered the first ever Grammy Award nomination for a Chinese recording.
Mr. Wall works comfortably in Chinese, having lived in the region since 1988, and has a deep understanding of retail, property, market development, branding, operations, strategic planning, M&A, investment, legal/regulatory issues, and sales. He provides a broad range of operational and consulting services and is regularly invited to speak at retail conferences.
Recent speaking engagements:
Opening Speaker - PPR Leadership and Development Conference (2010) -Strategic Retail Expedition in China
Opening speaker - The Economist Corporate Network Panel (2009) - A Focus on Retail and Consumer Trends
Opening speaker - DLA Piper Retail Seminar (2009) - Retail: New Challenges and Opportunities in China
